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Casual conversations with purpose featuring interesting, inspiring, and innovative people from a variety of backgrounds, experiences, and industries. Everyone has a story to share, and every story is worth sharing.

Jan 29, 2013

Stone Chin, Ubisoft's Public Relations Manager for the Assassin's Creed is my guest this week. We discuss the emergence of Russell Wilson on the Seattle Seahawks, the potential relocation of the Sacramento Kings to Seattle, attending the past two Presidential Inaugurations, and the benefits of having three last names to choose from. Naturally, we spend the majority of the podcast talking business, as Stone has spent his professional career in PR from Edelman, to Microsoft, and now Ubisoft and I ask about the complexities of marketing a sequel, particularly in an industry with multiple big-name titles. Enjoy.

Follow Stone on Twitter at @GreatWallofChin and keep up with the latest from Assassin's Creed at

Run Time - 1:01:53

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